Posts Tagged ‘brand building’

What Marketing Efforts are Wasting Your Money?

Tuesday, January 3rd, 2012

With the plethora of choices in today’s marketing arena, our clients often ask us, “what works?” We have a straightforward answer. It depends. Return on Investment (ROI) in the various marketing venues depends on your business and more specifically, on your customer.

You’ll find when you work with us that one of the first things we’ll do is gather data. We want to know what’s working now, and what’s proving to be a waste of money. We will use this data to find the path ahead and to provide the most relevant and accurate suggestions for your hard earned dollar.

We also pinpoint your potential customer. You’ll hear us talking again and again about who your customer is. We’ll be marketing directly to those customers, both current and potential. Your customers determine the venues we choose to market your company. Your customer, in fact, is king and queen of almost all of the decisions we make – even down to the color of your logo.

The most important thing for you to know about marketing your product in the many available venues is that the whole is greater than the parts. The aggregate solution for you is almost guaranteed to be a highly custom mix of marketing venues.

When we build your brand, we build it like no other.

You’ll find that when we build your brand, it is uniquely yours in look, feel, voice and in choice of venues.

So if you are looking for a cookie-cutter type website, we may not be the choice for you – but if you want to stand out above your competitors, and get the customers you know you can impress – then we are looking to help you build your brand. Call us today at 775.322.3663, or fill out our request form for more information. We look forward to hearing about your brand and your customers.

 

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