Hey Reno Businesses…
Are Your Customers Online?

If so, what are you going to do about it?

Chances are good, your customers are online… what with email, online newspapers and news feeds, hobby sites and online searches for products for services, you can bet that most people and companies are online for part of the day either for pleasure or work.

And if you know who your customers are, and can discover ways to get in front of them, then you can succeed in the local marketing game. Because, marketing IS a Contact Sport.

So if you think you have what it takes, then you too can dive head first into the online advertising world and take advantage of the opportunities that will get you in front of local customers.

Online Marketing Opportunities Here in Reno, Sparks, Truckee Meadows and Lake Tahoe

Here’s my growing list of the local opportunities for online advertising here in the Reno-Tahoe area. And best of all, some of it is Free Advertising, or at the least very low cost. And some of it if managed correctly can be targeted right to your customers

Here are the Free Online Advertising Opportunities here in Reno and the surrounding community:

1. Craig’s List
2. Google Business Listing
3. Bing / MSN Business Listing
4. FreeCycle.com (You Have to have something to give away free)
5. Friends of FreeCycle (You have to be selling things for a very low cost)
6. Ebay (Selling things locally)
7. And though not specifically “online” like a web site… think email… if you have customers and they have emails, it’s best to stay in touch so they don’t forget about you.

Low-Cost Reno Advertising Opportunities:

1. Local Bloggers
2. Local Retailers (non-competitive offerings)
3. Local Networking Sites
4. Local Reno Portal Sites
5. Local Chamber of Commerce websites (Sparks Chamber, Reno-Sparks Chamber, etc)
6. Local Online Banner Networks (we can help with this)

Local, Reno Chapter of the American Marketing Association website

1. Other Local Professional Membership websites
2. Nevada Women’s Expo
3. Local Non-profits (You can be a “supporter/sponsor”)

Traditional Paid Online Advertising in the Reno, Sparks area

1. The RGJ offers various online advertising opportunities on the following sites:
   • RGJ.com
   • RENOMagazine.com
   • RenoLakeTahoeWeddings.com
   • GoToRenoTahoe.com
   • Metromix.com
   • Momslikeme.com
2. Northern Nevada Business Weekly
3. Reno News and Review
4. Yellow Pages Online (Not a big fan of this one)
5. Local (Reno) Radio and Television Web sites (too many to list)
6. Reno.com
7. Tahoe Daily Tribune
8. Tahoe.com
9. Sierra Sun News (Truckee)
10. TahoeBonanza.com
11. MonshineINK.com

Other Paid Online Advertising for GeoTargeted Users here in Reno

1. Google Adwords (Radius results for Search Queries and local content networks)
2. AOL Content Network
3. Facebook Geo-targeted or based on user profiles
4. Bing/MSN/Yahoo Search and Content Networks